Logo Design and Redesign
The brand’s identity!
The main reasons why you need a logo are:
Makes a strong first impression
It is the basis of your identity
It is memorable
Distinguishes you from the competition
Creates brand loyalty
Creates an emotional connection
Designing a logo is not art. We will study the brand, your competition and develop a strategy before we start creating it.
It helps us get an idea of the environment in which it will live. The goal of this phase is to understand better your niche and ensure that the decisions we make later will work effectively. It will show us what will work, what is appropriate and most importantly how to differentiate you from the competition.
This is where true creativity comes into play. The purpose of sketching is to find a connection between an idea and the creation of a vision.
Testing in many different ways in which we can perform the sketches of your logo to achieve the best aesthetics – design change, testing of different colors, fonts, spaces and alignments.